Rosemary Mint Shampoo

Rosemary Mint Purifying Shampoo is a daily clarifying shampoo that gently removes product buildup, oil, and impurities — leaving hair feeling squeaky clean, reset, and shiny. The formula uses micelles (tiny cleansing molecules that attract and lift away residue without harsh stripping) and white vinegar to purify hair and scalp while boosting visible shine.

BENEFITS
• Clarifies with care using micelles to remove buildup and impurities
• White vinegar helps purify and enhance shine
• Leaves hair feeling squeaky clean, reset, and shiny

SUITABLE FOR
• Hair type: Fine to medium 
• Hair condition: Normal to oily 
• Hair concerns: Hair that feels weighed down, flat, or loaded with product buildup; oily or greasy scalp 
• Safe for color-treated hair
This purifying shampoo works especially well for anyone who needs a refreshing, thorough cleanse to reset their hair and scalp.

AROMA
Aveda Rosemary Mint Purifying Shampoo smells like a fresh blend of rosemary, peppermint, and spearmint — bright, cool, and energizing. The formula delivers the iconic Rosemary Mint “tingle,” a cooling, invigorating sensation on the scalp.
This is a signature invigorating Pure-Fume™ aroma made with certified organic rosemary, peppermint, spearmint, and other pure flower and plant essences. It is designed to invigorate and energize, supporting feelings of vitality and clarity.

• Rosemary: Helps sharpen the mind, aiding in clarity and focus; also helps boost energy and reduce fatigue 

• Peppermint: Promotes feelings of freshness and an “energy recharge”; strongly linked to increased alertness, sustained attention, and enhanced working memory

9 out of 10 respondents say Rosemary Mint makes them feel cool and refreshed and more awake. 8 out of 10 said the aroma is effective in helping them wake up and get going — like a cup of coffee^*.

WHAT ELSE YOU NEED TO KNOW
• 97% naturally derived^**
• Vegan 
• Approved by Cruelty Free International
• Aromas are functional fragrances, free of synthetics, crafted by Aveda’s own Pure-Fumers™ from pure flower and plant essences

*Consumer testing on 105 people after smelling the product once.
**Per the ISO 16128 standard, from plant sources, non-petroleum mineral sources, and/or water.